A Quick History of Cards
IMPORTANCE of PERSONALIZED POSTCARDS.
A postcard can be described as a piece of paper or cardboard designed for writing and mailing without an envelope. Postcards and postal cards vary. Postal cards are distributed by a postal authority while postcards are usually printed by a private company, individual or firm. The study and collection of postcards is known as detiology.
Personalized postcards use variable data printing technology to design postcards, depending on the needs of the receiver. For instance, the photo on the cards can be determined by the recipient’s gender or location. Different orders have different designs. Postcard marketing attracts more customers because it aims at reaching people who are already interested in your offer.
Despite today’s technological advancements; direct mail solutions are still essential marketing tools. Receiving physical mail generates a lasting impression on buyers because it allows consumers have a tangible link with the marketing material. Postcards are …